CANS + 8 ct Boxes
Moving from glass bottles to aluminum cans required adjustments to overall design to ensure a seamless transition. The goal of the updated design was to balance FDA compliance with brand personality. The biggest challenge was ensuring the label would properly wrap and adhere to FDA compliance.
The 8 count boxes were designed to accompany the updated can designs. The box was designed to be individually sold and potentially function as a product display mechanism. To call attention to the premium feel of the ready-to-drink tea on shelf, I pulled in the secondary color used on each flavor.
